In February, the digital marketing and software agency “Dealership Tools” launched a new website tailored for the marine industry. Dealership Tools (DT) assists dealerships and brokerages to increase their boat sales through a combination of a new boat dealership website and specialized marketing offerings. Dealership Websites As part of their services, DT offers a...
Massachusetts Marine Trade Launches New Boating Jobs Site and Video
Massachusetts Marine Trade Educational Trust releases new boating industry video and boating careers website with a focus on local marine jobs The Massachusetts Marine Trades Educational Trust, working with the Massachusetts Marine Trades Association (MMTA), just released a new video highlighting the boating industry, with a focus on industry jobs in Massachusetts. The video...
“Vacation on Demand” Campaign Launches for Boating Industry
Discover Boating’s “Vacation on Demand” campaign connects the kind of feelings and experiences that come with boating to feeling of being on vacation Discover Boating – the recreational boating industry’s effort to increase boating participation – is focusing its 2017 campaign on introducing people to boating and building a pipeline of first-time boat buyers....
Mariner Exchange Announces Android App and Coverage Expansion
Mariner Exchange, a mobile app that connects boat owners with marine service providers, has released its Android app and expanded coverage from the Chesapeake Bay to Florida and New England. Boat owners can now browse over 3,000 marine service providers to find mechanical, electrical, structural, and many other services. In addition, the platform has...
SureShade Launches New Website for Boaters, Boat Builders and Dealers
New and Improved SureShade.com Meets Growing Demand for Factory, Aftermarket and Refit Shade Requirements of Private Boaters, Boat Builders and Dealers Worldwide SureShade, the U.S. designer and manufacturer of patented retractable sunshade systems for the marine industry, has released a newly designed SureShade.com website with improved navigation and content features to meet the growing...
Dockwa Expands Marina Network with Marinas.com Aquisition
Integration of Slip and Mooring Reservation Platform Dockwa and Marine Information Directory Marinas.com Elevates Industry Experience to New Level Dockwa, Inc., the slip and mooring reservation platform which boaters use to connect to marinas online and by app, has announced that it has entered into a definitive agreement to acquire Marinas.com, the world’s most...
Sun Safe Boating Industry Collaboration
Ongoing boating industry initiative to raise awareness for improved sun protection on the water A new industry collaboration campaign for Sun Safe Boating launched the week of June 5-11, 2016 coinciding with National Sun Safety Week and National Fishing and Boating Week. The goal of Sun Safe Boating is to improve public awareness and...
Top New Boating Products for 2016
Boating Industry Magazine selects products as best new innovations introduced in boating throughout 2015 In an annual quest for new products and innovations in boating, Boating Industry magazine has released their list of the top new products in the boating industry for 2016, as selected by Boating Industry magazine editors. The extensive list of...
BoatUS Offers New Resources to Help Grow Boat Club Memberships
Community boat and yacht clubs offer critical access to the water and significantly add to the quality of life for local residents. Boat and yacht clubs are great places to keep a boat and enjoy the boating lifestyle with like-minded friends, and offer local communities critical access to the water. But growing club membership...
Marine Marketers of America Announce 2015 Neptune Award Winners
Marine Marketers of America (MMA), an industry association of marine marketers, distributed annual awards for marine marketing efforts in 2015 during the 2016 Miami International Boat Show Industry Breakfast event. The “Neptune Awards for Marketing Excellence” honors marketing work from marine businesses based on categories defined by MMA. “There were 97 entries in 13...