Web-based design story series highlights versatility of product for design solutions at home, on the water and on an adventure Sunbrella® fabrics, manufactured and marketed by North Carolina based company Glen Raven, has launched a new story-telling content initiative aimed at highlighting the versatility of their product for offering design solutions in different aspects of life. Known...
Simple ways to start a content marketing strategy that attracts and engages boaters Marketing is an ongoing process that is always evolving with new techniques and best practices. As marine marketers, the idea of using content – stories, pictures, videos – is not entirely new to us. After all, boating is a highly visual and...
From design to content – key features and actions to take when starting (or redesigning) a top blog for the boating industry Part 2 in a 2 part series on Best Practices for Boating Industry Blogs A company blog is one of the best ways to extend your online presence, generate website traffic and position...
Review of top blogs in the boating and marine industry – from design to content, why these blogs stand out above all Part 1 of a 2 part series on Best Practices for Blogs in the Boating Industry Company blogs continue to grow in popularity as a way for businesses to communicate, generate more website...
How to contribute guest post articles to websites or blogs to build quality inbound links and relevant website referral traffic Creating content for other company sites is almost as important as creating content for your own website or blog. Guest blog posting, or writing articles as a contributor, can help build valuable inbound traffic to...
Tips on how to grow your company’s website traffic and content with guest blog posts or contributing articles on relevant industry topics You’ve heard the old saying: Content is king. In today’s world of social media and online competition, new and fresh content keeps the traffic flowing. Accepting guest posts or contributor articles can be a great...