Moreboats.com, the leading pay-per-lead boating marketplace, announced the launch of a 30-day boat listing trial. Starting March 2, boat dealers are able to list their entire inventory and receive inquiries from prospective buyers at no charge during the trial period.
The trial was originally introduced to the participants of MDCE 2014 and proved successful, with 96 percent of clients continuing services after the trial of the performance based advertising model for boats.
“Pay-per-lead (PPL) is a relatively new model for the boating industry and we are excited to provide the opportunity for everyone to try it and see how effective performance-based marketing is,” said Moreboats.com co-founder Anna Islamova.
“As a company, we are constantly working to increase the quality of our leads; 95 percent of the leads we generate include phone numbers and email addresses, which increases the dealer’s chances of making contact with prospective buyers.”
Boat manufacturers, dealers and brokers who use PPL will soon be able to tell what type of inventory/presentation is most effective online and which leads close faster. This information in turn will translate to higher lead-to-sale conversion rates and faster inventory rotation. These positive and identifiable steps will result higher business earnings for all involved.
“PPL marketing is performance based, meaning that if we don’t deliver high quality prospects, we don’t make any money,” says Moreboats.com CEO, Anna Islamova. “PPL also creates trust, because our business goals are in sync with brokers and dealers.”
The timing of the Moreboats.com trial lands before the busy season of another year of projected upswing for the boating industry. The NMMA predicted that 2015 will see a 5 percent increase in boat sales from last year.
With the boating industry’s continuing recovery and growth, Islamova said that Moreboats.com is committed to developing and providing boat dealers with cost-effective, performance-based marketing solutions in order to ultimately increase profits for the entire industry.
To learn more about Moreboats Trial contact Anna Islamova at (805) 500-6945 or email@example.com
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