brand storytelling

Using Storytelling as a Marketing Tool for Your Brand

Telling the story of your boating business can help build a stronger brand bond with your customers and the industry If you are a longtime boater like me, then you have likely heard a lot of great stories on the dock. The story about the time your friends anchored out for the weekend and braved...

SureShade growth story

SureShade Shares Growth Story as a Start-up Business in Boating

“From Start-up to Standard” story chronicles company’s growth¬†from product invention to market acceptance in the boating industry SureShade, U.S.-based designer and manufacturer of marine sunshade systems, has released their company growth story in a new 5 page PDF entitled “From Start-up to Standard”. The story gives a behind the scenes look at how a business...

yacht club stories

National Sailing Hall of Fame Partners with Gowrie Group to Share Yacht Club Stories

Yacht club heritage project aims to collect, present, and preserve the rich history of American sailing The National Sailing Hall of Fame (NSHOF) and Gowrie Group, an independent marine insurance group in the U.S., have announced a new partnership that will help to share heritage stories of yacht clubs and sailing organizations. The National Sailing...

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