The book PR Tools to Toot Your Own Horn helps small businesses build low cost marketing strategies to do their own public relations When marine industry marketer Diane Seltzer (founder of Marine Marketing Tools and marketing director for retractable boat shade company SureShade) won a Small Business Book Award for her new PR book, it...
New “Boating and Yachting” Campaign aimed at growing the boating industry to run in both print and online formats Mediaplanet, a leading independent publisher of content-marketing campaigns, has announced on September 4, 2013 that they are set to launch a new marketing campaign aimed at growing all aspects of the recreational boating industry. Mediaplanet’s “Boating and Yachting”...