NMMA creates toolkit of marketing materials to communicate and promote recreational boating industry issues The National Marine Manufacturer’s Association (NMMA) has released a new Advocacy Marketing Toolkit giving marine businesses resources and materials to promote issues important to the recreational boating industry. The new advocacy marketing resource center from NMMA has been added to nmma.org,...
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Personal Watercraft Industry Association Launches Safe Rider Pledge Campaign
Campaign for Safe Rider Pledge promotes PWC safety with public service announcements and user submitted videos on social media The Personal Watercraft Industry Association (PWIA), an association representing U.S. personal watercraft manufacturers, has announced the launch of a new campaign on July 3, 2013 aimed at growing the safe use of personal watercraft (PWC). The...