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Author: Justin Di Vilio

Justin Di Vilio is ARI’s Marine and RV Director of Business Development and has over eight years of experience in serving the marine, RV, Powersports and OPE industries. ARI creates award-winning software solutions that help equipment manufacturers, distributors and dealers Sell More Stuff! — online and in-store – removing the complexity of selling and servicing new and used inventory, parts, garments and accessories for customers. For more information about ARI and the products and services they offer to help dealers manage their digital marketing and online presence, reach out to Justin Di Vilio at 414.973.4460 or by email at Justin.DiVilio@arinet.com.
local seo boating

Local SEO and What You Need to Know

February 2, 2017February 2, 2017Justin Di VilioLeave a comment

Three easy local search tactics to add to your digital marketing The search engine landscape is changing, and relying on old search engine optimization methods just doesn’t cut it anymore. Over 50% of Google searches take place on a mobile device, and 30% of these mobile searches are looking for something local. Google’s goal...

boat dealer lead generation

3 Tactics for Boat Dealer Lead Generation & Nurturing

January 4, 2017January 4, 2017Justin Di VilioLeave a comment

Nurturing your boat dealer leads can be the difference between driving sales and losing potential customers At the end of the day, the goal for your boat dealer marketing strategy is to drive sales, and generating and nurturing leads is a key part of the process. Collecting information from shoppers who are interacting with...

marine online destination

3 Key Components for a Strong Online Destination

November 16, 2016November 16, 2016Justin Di VilioLeave a comment

Your website is the first impression many of your customers will have of your dealership, and in many cases it can be the deciding factor for whether they decide to shop with you. According to Forrester Research, 50% of potential sales are lost because online shoppers can’t find information. That’s a huge number of...

mobile friendly website

Is Your Site Ready For Google’s New Mobile-Friendly Search Algorithms?

April 27, 2015April 27, 2015Justin Di VilioLeave a comment

Boat dealers and marine businesses need to make sure websites are mobile-friendly to rank well in Google mobile searches A major mobile milestone which will go down in the archives as “Mobilegeddon” occurred last week. Google updated its search algorithms rewarding websites that are mobile-friendly. Google being the search monster that it is, says...

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