new customers boating industry

5 Reasons Why the Boating Industry Should Seek New Customers on Search Engines

Optimizing your website for improved search engine results will help your boating business find new customers beyond boat shows Regardless of what industry you are in, you should be looking to improve your rankings in the search engines. Improving your rankings in the search engines can have a tremendously positive impact on your business. Below,...

keywords boating business

What are Keywords and Why are They Important to My Marine Business?

When getting stuck into your digital marketing and looking at your website’s search engine optimisation (SEO), you may keep hearing the terms ‘keywords’ and ‘keyphrases’, but what are these and how do they relate to your marketing strategy? Yachting Pages presents a guide to keywords and phrases, offering insight into choosing and implementing keyterms into...

mobile friendly website

Is Your Site Ready For Google’s New Mobile-Friendly Search Algorithms?

Boat dealers and marine businesses need to make sure websites are mobile-friendly to rank well in Google mobile searches A major mobile milestone which will go down in the archives as “Mobilegeddon” occurred last week. Google updated its search algorithms rewarding websites that are mobile-friendly. Google being the search monster that it is, says that...

Google+ search traffic

How to Use Google+ for Social and Search Engine Traffic

Google+ can be a powerful marketing tool for boating businesses to get more social media traffic and improve Google search results for their website Google is committed to growing their relevance in social media, and they are using their valuable search engine as an incentive to get involved with social media site Google+. Surprisingly, many...

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