Marine Marketers of America (MMA), an industry association of marine marketers, distributed annual awards for marine marketing efforts in 2015 during the 2016 Miami International Boat Show Industry Breakfast event. The “Neptune Awards for Marketing Excellence” honors marketing work from marine businesses based on categories defined by MMA. “There were 97 entries in 13 categories,...
Tag: industry recognition
2014 IBEX Show Marketing Highlights
Recap of the 2014 International Boatbuilder Exhibition and Conference marketing efforts and award winners The International BoatBuilders’ Exhibition and Conference (IBEX), owned and produced by Professional BoatBuilder magazine and the National Marine Manufacturers Association (NMMA), is the marine industry’s largest technical trade event. IBEX reports that this year’s show is sold out with 573 exhibiting companies...
PR Book by Marine Industry Marketer Featured in Soundings Trade Only
The book PR Tools to Toot Your Own Horn helps small businesses build low cost marketing strategies to do their own public relations When marine industry marketer Diane Seltzer (founder of Marine Marketing Tools and marketing director for retractable boat shade company SureShade) won a Small Business Book Award for her new PR book, it...
Hutchinson’s Boat Works Celebrates 105 Years in Business
Marina and boat dealer sites best practices in customer service for long-standing success in the marine industry Hutchinson’s Boat Works and Marina, one of the longest operating boat businesses on the St. Lawrence River in NY, has announced on August 28, 2013 that they are celebrating 105 years in business as a boat dealer and marina....