VanDutch elevates customer experience with Boatyard’s on-demand boat services marketplace VanDutch, manufacturer of luxury pleasure crafts, has announced they have launched the new VanDutch Customer Care App, powered by Boatyard – the world’s first on-demand boat services marketplace. The new strategic partnership provides VanDutch boat owners with a simple, easy-to-use app for ordering cleaning, fueling, captains, maintenance and service...
Tag: mobile marketing
Is the Marine Industry Ready for a “I Want to Buy Something in a Moment – a Micro-Moment?”
Part One of a two part series on micro-moments in the marine industry The correct question to ask would be “are segments of marine industry ready for micro-moment buying”? As a few marine professionals pointed out via my original posting on the Marine Marketing Tools LinkedIn group, few if any large monetary purchases (like boats)...